What differentiates Bryan Cole of NAI Keystone from other firms offering similar real estate services?

We recently had a sales meeting and discussed what makes us different as a firm and as individual brokers.  Since leaving the meeting i decided to put together an overview of what i believe.

What differentiates Bryan Cole of NAI Keystone from other firms offering similar real estate services?

NAI and Bryan has a proven track record of providing innovative real estate solutions to major local organizations and global corporations such as Quest Diagnostics, All-State Insurance, Associated Wholesalers Inc., Reading Hospital, Weidenhammer Systems, Prologis, among many others, by offering wide local brokerage coverage, standardized processes, up-to-date technology and a single point of accountability.

When it comes to The Greater Reading Market, Bryan has a superior understanding of the local market, far superior than any other brokerage firm locally or nationally, including rental rates, availabilities, incentives, property data, vacancy rates, valuations, sale comps, lease comps, etc.  Our competitors rely simply on published databases.  e.g. Costar, Hoovers, LoopNet, but we also incorporate Real Time local information.  We have spent years assembling data to ensure we have the most accurate information available.  We track over thousands of properties internally to ensure up-to-date and accurate information.

It is our goal to maintain the most accurate data and market information available.  Bryan’s Office information is more complete, comprehensive, and data verified, than all major data sources and brokerage firms.  We don’t wait for the services to provide us the information we generate the information.  We are the service provider.

We have consummated leases and sales with nearly every major landlord in the area.  These real-time events keep us ahead of the curve so we see developing market trends.  I.e. Rates, Incentives, Concessions, etc… which ultimately help save money.

We provide Market Reports that are generated internally to utilize the information stated above so that we can assist in making our clients aware of where the market currently is and how we can find success with their respective projects.

While these tangible resources are valuable and much-needed, it is important to note that we recognize the real value to our clients.

We work in a highly competitive and confidential arena. This is a high risk business with high value consequences to our clients. We are fortunate to maintain strong, ongoing relationships with clients we have served for our many years in business. We respect their loyalty and understand our obligation to meet their requirements the right way.  Our goal and mission is to ensure we maintain Trust…Loyalty…Service to our clients.

Thank you,

Bryan Cole  |  NAI Keystone Commercial & Industrial, LLC

direct: 610-370-8502 Bcole@naikeystone.com

Check out my new website at www.Bryan-Cole.com

About Bryan Cole and NAI Keystone

Bryan joined NAI Keystone in early 2004, but before joining NAI, Bryan Cole spent 4 year’s active duty in the United States Marine Corp, including a 6 month deployment in Afghanistan, a 4 month deployment in Kuwait/Iraq, and a 7 month deployment in Japan. Prior to joining the military Bryan was involved in the construction of commercial and multi-unit properties in the Philadelphia suburbs. Bryan has experience working with a diverse group of individuals in numerous countries throughout the world. During Bryan’s time at NAI, he has sold and leased well over $250 Million Dollars worth of Commercial Real Estate. Because of this, Bryan earned NAI gold club status his first year in the business. Bryan is currently working on earning both his CCIM designation and SIOR designation. Bryan has been NAI Keystone’s Top Performer from 2006 – 2011.

NAI Keystone is a full service commercial and industrial real estate firm located in Reading, Berks County.  NAI Keystone manages and handles approximately 4 Million square feet of commercial and industrial space in Berks and Schuylkill County.  NAI is the only firm in Berks County dedicated to strictly commercial real estate.

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